case study

uvex x-flow

overview

The Brief: Ahead of the launch of the X-Flow footwear range, Uvex sought to promote the advanced technology that went into manufacturing the boot.

How it Played Out: Only Everything shot on-location and placed X-Flow on a pedestal; amalgamating cutting-edge visuals with overlayed animation to highlight the biomechanical technology that provides the wearer with durable protection all day long. Our work graced TV screens Australia-wide!

deliverables

  • Creative & Strategy

  • Story-boarding

  • Pre-production and crew assembly

  • Location

  • Talent

  • Onsite Production

  • Post-production

  • Animation

  • End-to-end project management

The Work/

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